Hey, it's Danielle! I'm a multimedia storyteller and purpose driven creative based in NYC.

By day, I work as a production manager in marketing, helping to manage promo production for major news brands under NBC News. Beyond that, I am a freelance producer and journalist dedicated to telling human-interest stories that explore culture, career, wellness, community and social impact.

At the heart of everything I do is storytelling - the kind that moves, inspires, and connects people. Whether I’m shaping the message behind a brand or interviewing someone to share their journey, my goal is always to uncover the deeper story and communicate it with authenticity and purpose.

That passion led me to build Purposefully Created Media LLC (PCM), a creative venture that supports creatives, storytellers, brands, and small businesses in finding and amplifying their voice through meaningful storytelling.

My ultimate mission is to encourage others to embrace a purposeful journey - one rooted in intention, creativity, and faith. That same vision inspired The Purposefully Created Newsletter, a community space offering encouragement, practical tools, and inspiration for navigating life, on purpose.

Thank you for visiting. Follow along on my social platforms or subscribe to the newsletter to stay connected.